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Panasonic Lumix DMC-FZ38
Super-Zoom

by PHIL GOMES

Panasonic has released the Lumix DMC-FZ38 super-zoom digital compact camera with AVCHD lite HD video recording. Successor to the DMC-FZ28, it features an 18x optical zoom lens (27- 486mm equiv.), the new Power O.I.S image stabilizer and a faster Venus Engine HD processor. The 12.1 MP camera also features a Quick AF system that claims to be two times faster than that of the DMC-FZ28.
'Now, in addition to Motion JPEG images, the DMC-FZ38 can record high-definition motion picture in AVCHD Lite. It features almost doubling the recording time in HD quality compared with the conventional Motion JPEG format'

Successor to the multiple award winning DMC-FZ28, Panasonic is pleased to introduce the Alumni DMC-FZ38 digital still camera, featuring an AVCHD Elite high-definition movie recording capability combined with powerful 27mm wide angle 18x optical zoom high quality LEICA DC VARIO-ELMARIT lens. Joining Panasonic's highly regarded FZ series of cameras that pack a high-powered zoom and a host of creative options including manual operation into a compact body, the FZ38 also boasts an upgraded O.I.S (Optical Image Stabiliser) the newly named POWER O.I.S. and ultra high-speed AF together with other enhanced features that boost user fun and convenience.

Hybrid Superzoom
The DMC-FZ38 packages a 27mm wide angle LEICA DC VARIO-ELMARIT lens with F2.8 brightness and powerful 18x optical zoom together with a 12.1-megapixel CCD into a compact body. Taking advantage of the versatile 27mm wide angle powerful 18x optical zoom lens, the FZ38 allows users to record both photo and movie with exceptional creative freedom. The lens unit comprises of 11 elements in 8 groups, including 3 aspherical lenses and 2 ED lenses. Notably 2 ED lenses minimize the chromatic aberration that is likely to occur in telephoto images. This set of lenses secure picture quality high enough to pass Leica's stringent standards and delivers exceptional optical performance.

The super-powerful 18x zoom lens makes it easy to pull in subjects from far away or to take dramatic close-ups. For an added boost, zoom power can be increased to 35.2x with the Extra Optical Zoom function. The 27mm wide-angle feature is ideal for both broad landscapes and tight indoor shots, letting photographers capture a wider view. The 12.1-megapixel resolution allows photos to be greatly enlarged while still retaining outstanding detail, or edited by trimming and enlarging parts of the photo to print.

Panasonic’s iA Mode Just Keeps Getting Better – with new POWER O.I.S and Face Recognition
With the DMC-FZ38 taking great photos is that easy. Panasonic incorporated the Intelligent Auto mode in pursuit of the ultimate ease of operation and the reduction of misshots. In iA mode the camera does all the work, leaving you free to compose shots and capture moments. Just press aim, and shoot.

Outstanding Performance thanks to new Ultra High-Speed AF
The common concept shared by all new LUMIX products for 2009 second half is that of seamless operation, which is indispensable for stress–free photography. Panasonic’s new industry-leading, ultra high-speed AF is twice as fast as its predecessor DMC-FZ28 while the start-up time is dramatically shortened too

To realize the ultra high-speed AF, a number of re-engineering and improvements are made including the adaptation of higher-speed actuator, the optimization of algorithms and the parallelization of software processing element. The result is ultra high speed yet accurate AF performance for users to enjoy the airy shooting that has experienced never before. Panasonic also replaced its linear program processing with parallel processing to achieve an ultra high-speed start-up of 1.2 second, a remarkable 20% decrease from previous models.

The Venus Engine HD
The high-speed, high-performance Venus Engine HD has been re-engineered to support the recording of beautiful, high-definition motion images in AVCHD Lite. With its twin CPUs, Venus Engine HD boasts approx. 2.4x processing capability, greatly improving the speed of camera operations.

Inheriting the highly regarded features found in the FZ series, the FZ38 continues to push the boundaries, offering further advancements including the new POWER O.I.S, ultra high-speed AF and AVCHD Lite motion recording. Available from September, the FZ38 offers exceptional creative freedom – perfect for beginners through to serious amateur photographers.

Panasonic Lumix DMC-FZ38

Panasonic